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Power your potential

We’re not a company — we’re a movement. Science-led and people-powered, we exist to better people’s lives and be a force for good in the world. Here, personal transformation starts at the cellular level helping people feel their best … and at the human level helping people be their best.

Power your potential

Redox technology: the discovery and the legacy

While serving on the board of a small biotech company, ASEA founder Verdis Norton recognized a groundbreaking technology that supplemented our bodies’ own redox cell signaling potential. These life-sustaining cellular messengers can protect, rejuvenate, and optimize cellular health.*
Deeply inspired by the potential human impact of turning this technology into a supplement that could revolutionize health and support the energy and vitality of people everywhere*, Verdis acquired this redox signaling technology. The new company was named ASEA, inspired by the constant cycle of rejuvenation and rebirth that comes from the sea.

After extensive research and laboratory testing, ASEA landed on a solution to deliver redox signaling technology in products that could now be delivered with global reach. And limitless impact.

Learn more about our science >

The breakthroughs were just the beginning

The growth of ASEA was made possible when product innovation and human inspiration came together.

Changing the world, one market — and one life — at a time

Our worldwide community of customers and associates share their passion for our unique products and human-centered ethos with the world. Today, we operate in 34 markets where we have impacted hundreds of thousands of lives.

Global markets
34
Bottles shared
28M+
Lives impacted
750k+
  • Australia

    Australia

    Est. 2014

  • Austria

    Austria

    Est. 2012

  • Belgium

    Belgium

    Est. 2012

  • Canada

    Canada

    Est. 2012

  • Croatia

    Croatia

    Est. 2012

  • Czech Republic

    Czech Republic

    2012

  • Denmark

    Denmark

    Est. 2012

  • Finland

    Finland

    Est. 2012

  • France

    France

    Est. 2012

  • Germany

    Germany

    Est. 2012

  • Hong Kong

    Hong Kong

    Est. 2017

  • Hungary

    Hungary

    Est. 2012

  • Indonesia

    Indonesia

    Est. 2024

  • Ireland

    Ireland

    Est. 2012

  • Italy

    Italy

    Est. 2012

  • Malaysia

    Malaysia

    Est. 2021

  • Mexico

    Mexico

    Est. 2012

  • Netherlands

    Netherlands

    Est. 2012

  • New Zealand

    New Zealand

    Est. 2014

  • Norway

    Norway

    Est. 2012

  • Philippines

    Philippines

    Est. 2019

  • Poland

    Poland

    Est. 2012

  • Portugal

    Portugal

    Est. 2012

  • Romania

    Romania

    Est. 2012

  • Singapore

    Singapore

    Est. 2017

  • Slovakia

    Slovakia

    Est. 2012

  • Slovenia

    Slovenia

    Est. 2012

  • Spain

    Spain

    Est. 2012

  • Sweden

    Sweden

    Est. 2012

  • Switzerland

    Switzerland

    Est. 2012

  • Taiwan

    Taiwan

    Est. 2018

  • Thailand

    Thailand

    Est. 2019

  • United Kingdom

    United Kingdom

    Est. 2012

  • United States

    United States

    Est. 2009

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. This material is intended for a US audience only.

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